• 2021
  • Palais des Festivals

Esports conferences & events programme, curated by Hurrah

One Galaxy at a time: navigating the esports universe

With so many players now involved in esports: teams, sponsors, regulations, media, brands, players, tournaments, endemics and non-endemics…, Esports BAR has the ambition to address all segments, provide you with the best insights with esports conferences and to be the most productive esports business event.

Next February, Esports BAR will host the first esports conference organised by genre and title: approaching esports from the outside and growing it from the inside, by seeing esports as a universe, with specific galaxies to tackle one at a time for more in-depth content on esports trends.

This year’s esports conference is the opportunity for all, esports companies and non-endemic ones to find their way through the esports industry namely its galaxies: from games with a title-by-title approach to a more practical one embracing all possible links to the esports business; and in the end reaching the best point of impact.

For all attendees, VIP or Delegates, Exhibitors or Journalists, during 3 days, from 11-13 February 2020, at the Palais des Festivals in Cannes, Esports BAR gives the opportunity to enter the esports ecosystem and develop one’s expertise through its esports conferences.

Top esports conferences to do business

Football Brands in Esports

GOAL! Join us at Esports BAR Cannes as we discuss how iconic football brands, such as Bundesliga International GmbH and Paris Saint-Germain, plan to leave their mark on the esports universe. Attend this esports conference about the sports perspective on Wednesday, 12 at 6.25pm.

Rainbow Six Galaxy

The Rainbow Six galaxy was formed in a quiet corner of space, but its focus on a sustainable esports scene has helped it achieve steady growth each year. Dive deep into the games' eco-systems by attending the round-table sessions lead by none other than their publisher on Tuesday 11 February at 2.30pm. François-Xavier Deniele from Ubisoft will be one of the expert around the tables. During this 3-day esports conference programme you will have plenty of time to question him about Rainbow Six.

Mobile Esports Starship

Mobile esports have a lot of potential, but what sort of work will it take for them to actually take flight? Learn more about it by attending our Focus on Asia esports conference on Thursday 13 February at 10am. Are mobile esports outclassing all other titles in Asia and why? It will be the main highlight of this session.

2020 esports focus: what is the future of esports?

AR: Taking esports into the 4th Dimension - a case study on the recent WePlay! Bukovel Minor 2020

Would you like to know more about AR and esports? Maksym Bilonogov, General Producer at WePlay Esports, will give a keynote at EsportsBAR Cannes next week! He will discuss learnings from the recent WePlay! Bukovel Minor 2020. Make sure to attend this esports conference on Wednesday 12 at 2.15pm.

Sports vs esports marketing: from the track to the screen, lessons from Sim Racing

Curious about the mythical car brand Porsche AG's involvement in esports? Join us on February 13 to learn how Sim Racing has influenced esports marketing, with Sebastian Hornung, Manager, Branded Entertainment at Porsche. This esports conference will round-up Sim Racing topic from the track to the screen.

2020 Round-tables Session

Bern Gottsmann & Jan Michael Jahnke
Senior Manager Esports
Tencent Games PUBG Mobile

What are the best ways to work with publishers? Tencent Games is attending our Round Table session on Tuesday 11 February. Meet Bernd Gottsmann and Jan Michael Jahnke, Senior Managers for Esports at Tencent Games PUBG Mobile. Join us at Esports BAR Cannes for a 3-day of more esports conferences, more round-tables sessions and more mentoring.

How to work with publishers?

François-Xavier Deniele, EMEA Esports Director at Ubisoft is the first expert announced for our round-tables session. Dive deep into the games' eco-systems, lead by none other than their publishers, by attending this esports discussion on Tuesday, 11, February from 14:30pm to 15:30pm.

More esports leaders to be announced soon!

2020 Mentoring Programme

Ricardo Rodrigues, Head of Business Development, Americas - Broadcast Services of Telstra will be one of the mentor at Esports BAR Cannes!

Expert about identifying, creating and fostering new business opportunities with an overall of twenty years of experience, Ricardo Rodrigues is passionate about Media & Entertainment industry. He will bring his expertise during the mentoring sessions planned at Esports BAR 2020.

Anna Baumann, Managing Director and General Counsel of Rogue Sports EU to mentor at Cannes!

Expert about all legal subjects regarding esports, Anna Baumann is devoted to esports. She will bring her knowledge on esports organisations during the mentoring sessions planned at Esports BAR 2020.

More esports coaching sessions to be announced soon!

Esports Events: The Game Shakers Awards, 11 February during Esports BAR Cannes!

The Game Shakers Awards: Introducing Tony Parker as Ambassador and NaDeSHoT as Shaker of the Year!


Tony Parker has been officially announced as the Game Shakers Awards' Ambassador of the esports event: "Esports is a world that fascinated me(…). I wanted to invest as an entrepreneur. Then with Stephan and the Academy, we saw the opportunity to coach the best players on a global level".



In the meantime, 100Thieves CEO Matthew “NaDeSHoT” Haag will be honoured as the Esports Shaker of the Year next 11 February, in Cannes during Esports BAR Cannes.

Delegate Pass

Starting from €750

The World's Esports Business Arena

11-13 February 2020
Palais des Festivals, Cannes, France